Job Overview & Organization Mission

Direct enterprise technical SEO, millions of programmatic listing URLs, Core Web Vitals optimization, and organic search dominance.

Domain Group is looking for a brilliant Senior SEO & Organic Performance Marketing Director based in Pyrmont, Sydney. You will be responsible for organic search engine visibility across millions of dynamic property URLs, suburb profile pages, and news editorial content, maximizing high-intent traffic from Google and search engines.

As a key member of the team at Domain Group in Sydney, NSW, you will play a central role in driving excellence, upholding top-tier Australian industry standards, and contributing directly to the strategic milestones of one of the nation’s premier employers.

Key Duties & Core Responsibilities

In this critical role, your operational duties and key performance responsibilities will encompass:

• Architect the: Architect the enterprise technical SEO strategy for domain.com.au across web and mobile web platforms.
• Direct indexation: Direct indexation strategies, XML sitemaps, canonical logic, and faceted search navigation for millions of listing URLs.
• Implement advanced: Implement advanced JSON-LD structured data (RealEstateListing, Place, BreadcrumbList) for rich search snippets.
• Partner with: Partner with engineering and product squads to optimize Core Web Vitals (LCP, INP, CLS) and site architecture.
• Analyze search: Analyze search performance using Google Search Console, BigQuery, and enterprise crawling software (Botify, Screaming Frog).

Required Qualifications, Licenses & Experience

To be successful in this position at Domain Group, candidates are expected to satisfy the following essential selection criteria:

• Mandatory Qualification: Degree in Marketing, Computer Science, or Digital Communications.
• Relevant Experience: Minimum 5+ Years of verified industry experience in Australia or recognized overseas equivalence.
• Degree in Marketing, Computer Science, Information Systems, or related field.
• 7+ years enterprise SEO experience managing high-traffic websites (10M+ monthly sessions).
• Expert understanding of modern JavaScript rendering, crawl budget optimization, and search algorithms.
• Proficiency in Python/R for SEO automation and log file analysis.

Core Competencies & Key Technical Proficiencies

The successful applicant will possess demonstrated capabilities across the following domain skill sets:

Salary, Compensation & Employee Benefits

At Domain Group, we understand that our people drive our achievements. An outstanding remuneration and wellbeing package is provided in line with Australian benchmarks:

• Competitive Remuneration: AU$160,000 – AU$195,000 per year + standard Australian Superannuation (11.5%).
• Competitive salary $160,000 – $195,000 + 11.5% super + performance STI bonus.
• Converted woolstore heritage office in Pyrmont with rooftop deck and barista.
• Flexible hybrid working environment and extensive health and wellness perks.
• Leave Entitlements: 4 weeks annual leave (with 17.5% annual leave loading where applicable) plus 10 days paid personal/carer’s leave.
• Flexible Work: Progressive work-life balance options with supportive corporate culture and leadership development pathways.

About the Employer: Domain Group

Domain is one of Australia’s leading property technology and media platforms, connecting millions of property seekers to homes.

Domain Group is deeply committed to building diverse, equitable, and culturally inclusive work environments. We proudly celebrate diversity and welcome applications from all qualified individuals including First Nations Australians, people with disabilities, and candidates from culturally and linguistically diverse backgrounds.

Application Process & Next Steps

Applications for this position are currently open and being reviewed on a rolling basis. Suitable candidates are encouraged to apply as early as possible before the published closing date.

Please prepare an updated Curriculum Vitae (CV) and a tailored Cover Letter highlighting your relevant experience against the key selection criteria outlined above.

To proceed with your application, click the Apply on Employer Site button to access the official Domain Group careers gateway.