Job Overview & Organization Mission

Lead product go-to-market strategies, customer value positioning, sales battlecards, and feature launches for enterprise cloud products.

HubSpot is seeking a Senior Product Marketing Manager (PMM) based in Sydney. You will be the crucial bridge between product management, sales, and marketing, defining product positioning, competitive battlecards, customer personas, and multi-channel launch campaigns for HubSpot’s expanding enterprise platform across APAC.

As a key member of the team at HubSpot Australia in Sydney, NSW, you will play a central role in driving excellence, upholding top-tier Australian industry standards, and contributing directly to the strategic milestones of one of the nation’s premier employers.

Key Duties & Core Responsibilities

In this critical role, your operational duties and key performance responsibilities will encompass:

• Formulate and: Formulate and execute comprehensive go-to-market (GTM) launches for new enterprise platform capabilities.
• Craft compelling: Craft compelling product positioning, messaging frameworks, and value propositions that resonate with C-suite buyers.
• Conduct win/loss: Conduct win/loss analysis and maintain competitive intelligence battlecards in Klue.
• Equip enterprise: Equip enterprise sales teams with high-converting pitch decks, demo scripts, and customer case studies.
• Present product: Present product keynotes and roadmap insights at industry webinars and customer conferences.

Required Qualifications, Licenses & Experience

To be successful in this position at HubSpot Australia, candidates are expected to satisfy the following essential selection criteria:

• Mandatory Qualification: Degree in Computer Science, Business, or Marketing.
• Relevant Experience: Minimum 5+ Years of verified industry experience in Australia or recognized overseas equivalence.
• Degree in Marketing, Business, or Technology.
• 5+ years product marketing experience in high-growth B2B SaaS or software companies.
• Exceptional storytelling ability translating complex technical capabilities into clear business value.
• Strong cross-functional collaboration and project leadership skills.

Core Competencies & Key Technical Proficiencies

The successful applicant will possess demonstrated capabilities across the following domain skill sets:

Salary, Compensation & Employee Benefits

At HubSpot Australia, we understand that our people drive our achievements. An outstanding remuneration and wellbeing package is provided in line with Australian benchmarks:

• Competitive Remuneration: AU$155,000 – AU$190,000 per year + standard Australian Superannuation (11.5%).
• Remuneration $155,000 – $190,000 + 11.5% super + HubSpot equity grants (RSUs).
• HubSpot’s legendary culture code with unlimited paid time off (PTO).
• Prime Sydney CBD location with full remote/hybrid flexibility.
• Leave Entitlements: 4 weeks annual leave (with 17.5% annual leave loading where applicable) plus 10 days paid personal/carer’s leave.
• Flexible Work: Progressive work-life balance options with supportive corporate culture and leadership development pathways.

About the Employer: HubSpot Australia

HubSpot is a leading customer platform that helps businesses connect and grow, providing software for marketing, sales, and service.

HubSpot Australia is deeply committed to building diverse, equitable, and culturally inclusive work environments. We proudly celebrate diversity and welcome applications from all qualified individuals including First Nations Australians, people with disabilities, and candidates from culturally and linguistically diverse backgrounds.

Application Process & Next Steps

Applications for this position are currently open and being reviewed on a rolling basis. Suitable candidates are encouraged to apply as early as possible before the published closing date.

Please prepare an updated Curriculum Vitae (CV) and a tailored Cover Letter highlighting your relevant experience against the key selection criteria outlined above.

To proceed with your application, click the Apply on Employer Site button to access the official HubSpot Australia careers gateway.