The Commonwealth Bank of Australia (CommBank) is inviting applications for the position of Executive Manager Consumer Finance Marketing – 12 month fixed term contract within the Consumer Marketing | Consumer Finance Marketing (Credit Cards).

The Chapter Lead, Consumer Finance Marketing sits within the Consumer Marketing team at South Eveleigh, reporting to the CoE Lead RBS Marketing. In this 12-month fixed-term Executive Manager role, you will build and drive the marketing strategy for CommBank’s Consumer Finance portfolio (Credit Cards and Personal Loans), delivering innovative customer value propositions and measurable commercial outcomes.

Core Responsibilities & Role Scope

In this position at Commonwealth Bank, your operational deliverables and core performance objectives include:

• Marketing Strategy & CVP: Develop and execute consumer marketing strategies for Credit Cards and Personal Loans aligned with group commercial targets.
• Customer Insights Translation: Embed deep customer insights and behavioral analytics into clear, compelling Customer Value Propositions (CVPs).
• Cross-Functional Squad Leadership: Lead cross-functional agile teams and external agency partners to drive high-impact marketing campaigns across digital and retail channels.
• Portfolio Performance & Review: Continuously assess market trends, competitor activity, and regulatory requirements to optimize campaign performance.
• Strategic Chapter Mentorship: Lead and mentor a lean team of strategic marketers, fostering professional development, creative excellence, and agility.

Selection Criteria & Candidate Profile

CommBank evaluates candidates against demonstrated capabilities aligned with the requisition scope:

• Consumer Finance Marketing Acumen: Extensive commercial marketing leadership background with deep subject matter expertise in Credit Cards and Personal Lending.
• Strategic CVP & Campaign Execution: Demonstrated success building customer value propositions and executing integrated, multi-channel acquisition and retention campaigns.
• Agile Team Leadership: Proven track record leading agile marketing squads, mentoring marketers, and influencing senior business executives.
• Academic Qualifications: Not formally mandated. Relevant tertiary degree in Marketing, Business, or Commerce is highly regarded.

Key Competencies & Technical Proficiencies

Remuneration, Flexibility & Benefits

Commonwealth Bank offers progressive remuneration packages supported by comprehensive employee benefits:

• Remuneration Structure: AU$190,000 – AU$240,000 package + 11.5% Superannuation. (CommBank executive marketing benchmark in Sydney.)
• Workplace Flexibility: Hybrid (CommBank guideline: at least 50% in-office connection each month).
• Employee Privileges: Concessional rates on home loans, personal banking, savings, and wealth products.
• Parental & Personal Leave: Market-leading paid primary and secondary parental leave alongside personal wellbeing allowances.
• Career Pathways: Tailored internal career progression, funded certifications, and group-wide development academies.
• Community Impact: Paid volunteer leave supporting charitable and community non-profit initiatives.

About Commonwealth Bank of Australia (CommBank)

Commonwealth Bank is Australia’s leading provider of financial services, supporting over 16 million customers across retail, business, institutional, and international markets. CommBank is dedicated to fostering a supportive, diverse, and inclusive workplace that reflects the vibrant communities we serve.

Application Information & Submission

Applications for this requisition close on September 29, 2026 (Official Advertising End Date: 29/09/2026). Suitable candidates are encouraged to submit their CV directly through the official CommBank gateway.

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